“Bob will provide wisdom in abundance in teaching others how to sell their way forward and create new opportunities for success in both sales and in life”
Mark Victor Hansen
Co-author of the best-selling Chicken Soup for the Soul Series
★★★★★ Trusted by sales leaders
Speaker • Sales Strategist • TV's Billion-Dollar Man
Learn the strategy behind billion-dollar selling
Bob Circosta helps audiences move from attention to trust to action - using a method built on decades of real-world selling.
“Bob is the secret sauce to successful selling.”
Keynote Speaker
Build trust. Move people. Drive results.
40+ Years
of sales communication leadership
75,000+
presentations delivered
$6B+
sales achieved
1 Method
repeatable conversion strategy
The difference
Decades on stage. Billions in sales. One lesson: people act when they understand the value.
Bob's career is not built on theory. It is built on thousands of live presentations, real customers and measurable selling moments. That experience shaped a communication approach that helps audiences stop listing features and start making the value clear.
Why Bob
This is more than motivation. It's a method.
Bob teaches a structured way to earn trust, communicate clearly and guide people toward action - without pressure or gimmicks. He's generated billions of dollars in sales. That level of measurable success gives him credibility that many “sales gurus” lack. When he speaks, he’s drawing from decades of actual results, not just frameworks.
Outcomes
What audiences gain
01
Credibility
Establish trust instantly
02
Clarity
Communicate with precision
03
WSGAT™
WSGAT™
Bob's trademarked WSGAT™ formula benefits are very practical and powerful in selling and persuasion and can be applied immediately!
Conversion
Drive real action
Framework
The method behind influence
01
Attention
Break through noise and make people want to listen.
02
Trust
Establish credibility fast so your message is believed.
03
WSGAT™
WSGAT™
Aligns your message with customer psychology
Connection
Make the audience feel understood and personally engaged.
04
Desire
Create urgency and make the outcome feel necessary.
05
Action
Guide people to take the next step with confidence.
Trusted by leaders
More than energy on stage. Results people remember.
Bob's impact goes beyond energy on stage. Clients remember the clarity, the trust he builds and the results his message creates.
“Thank you for all your help. You really put me on the right road!”
Ed McMahon
TV's Tonight Show, Famous TV pitchman
“If you want to learn how to sell something, call Bob Circosta!”
Bud Paxson
Co-founder of the TV shopping industry
“If selling was an art, then Bob Circosta would be the modern day DaVinci. Bob is as good at teaching as he is at selling and helps you succeed...”
Marissa Shipman
Founder & CEO • The Balm
“Thank you for all your help. Our collaboration on crafting our messaging has made a positive return on our investment.”
Michael Weber
L'Oreal LUXE, USA
“We found Bob to be everything we were told and more! He showed us how to persuade the customer to buy without feeling like it was selling. We would recommend Bob Circosta to anyone... he is the “secret sauce” to successful selling.”
Tracy Holland
HATCHBEAUTY